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Access Bank partners with She Leads Africa on Facebook Program to train Female Entrepreneurs across Nigeria

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L – R: Edwin Onwubuari, Regional Sales Manager, Access Bank Plc; Akpata Fidelia, CEO, Chris-Kay Investment, Christina Makanjuola, Chrismak Travels Limited; Olajide Bamidele, Digital Trainer, She Leads Africa; Bolaji Abodunrin, Regional Sales Director, South West, Access Bank during the Access Bank/Facebook Digital training for female entrepreneurs held in Ibadan recently.

Access Bank Plc, in partnership with She Leads Africa, has concluded the first phase of #SheMeansBusiness, a Facebook programme aimed at empowering female SMEs on how to leverage digital platforms to drive growth in their businesses.

The training, aimed at scaling up the skills of small business owners to take advantage of the captive market on social media platforms in Nigeria and beyond, kicked off in the month of June and has held in Abuja, Lagos, Enugu and Ibadan with over  500 female business owners in attendance.

Addressing newsmen in Abuja during the start of the training series, Executive Director, Retail banking, Access Bank Plc, Victor Etuokwu, said “As one of the fastest growing retail banks in the country, Access Bank is always at the forefront of leveraging technology to drive emerging businesses. The idea behind this partnership and empowerment programme is to give our SME customers an opportunity to expand their access to market and increase their visibility to potential customers. There are over two billion people on Facebook globally and over 65 billion WhatsApp messages exchanged globally on a daily basis. With the right knowledge, our customers can showcase their products to large audiences as well as get leads that will take their businesses forward.”

Etuokwu further said “We intend to actualise our promise as the largest retail bank in Africa to provide not just financial services but also non-financial services which we provide knowing that when our customers succeed it will trickle down to us.”

During an interview with Chigozie Onyeocha, the Regional and Sales Director of Lagos Mainland at Access Bank, it was learnt that the bank has strong interest in Small and medium-sized enterprises (SMEs). According to Onyeocha, Access Bank believes that if SMEs are well supported, the country’s economy will benefit in return.

“We have millions of  SME businesses in Nigeria in this category, employing over 60 million Nigerians presently, for us, we believe if we support the SME sector right, we will have a better economy.” He went further to disclose that the programme was initiated because of the bank’s belief that women are better managers.

“Women are better managers, and if we engage them well and provide them with the necessary materials and opportunities to grow their businesses, it will help our mission, which is to boost the nation’s economy.”

“We actually have a division in the bank that caters to women, and we have opportunities that we expose our female customers to. We have loan facilities for women at a low-interest rate, encouraging them to do their businesses right. Our goal is to have more empowered women which we believe will deliver a better economy” Onyeocha concluded.

She Leads Africa’s Digital Marketing Trainer, Adeyemi Adedayo, said the programme is specifically designed for women to upscale and boost their businesses, and focuses on how to use Facebook’s family apps, including Messenger, WhatsApp and Instagram.

Adedayo stressed that feedback from the business owners engaged so far has been tremendous. “We have since recorded remarkable growth in engaging these women and the results derived from these engagements have been very remarkable. The women have responded well so far, and it is encouraging for the trainers” he said.

While Adedayo stated the initiative has birthed futuristic businesses that will thrive the economy, he lauded Access Bank Plc for keying into the objective of Facebook’s human empowerment.

“Access Bank has been great in this collective responsibility with She Leads Africa and Facebook to empower in order to have a robust economy.”

One of the participants, Bolanle Alabi, CEO, Easy Flight Travels in Lagos, said, “I have learnt how to market products online by locating my audience and giving them direct information. Sometimes when you go on Facebook, you do not give the specific details to be able to attract the required audience, I have learnt how to restructure and how to create the right profile.”

The second phase of the Access Bank, Facebook and She Leads Africa training will continue in Abeokuta on Wednesday, July 17, Jos, July 23, and Benin, July 26, 2019.

To register and know more about the Diamond Business account, please click HERE.

 

 

 

 

 

Cross section of participants during the Access Bank/Facebook Digital training for female entrepreneurs held in Ibadan recently.     

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PHOTO NEWS: Unity Bank launches entrepreneurship initiative at NYSC Camp

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From L - R: Principal Consultants, Peeshift Resources, Abiodun Folawiyo, Div Head, Retail/SME, Unity Bank Plc, Mr. Olufunwa Akinmade, Lagos state Coordinator, NYSC, S.R. Aroni, Assistant Director, NYSC Skills Acquisition and Entrepreneurship Development, Mrs. Stella Nweke and Head, SME, Unity Bank Plc, Mr. Opeyemi Ojesina at the Launch of the Bank's Corpreneurship challenge at the NYSC.
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Corporate amazon, Folake Ani-Mumuney honoured in Ghana with lifetime achievement award

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Folake Ani-Mumuney displaying the award plaque

Folake Ani-Mumuney, Chairperson, FBNInsurance Brokers; Group Head, Marketing & Corporate Communications, First Bank of Nigeria Limited and Vice President, World Federation of Advertisers on Friday in faraway Ghana, clinched the Lifetime Achievement awards at the Marketing World 2019 awards.

…Ani-Mumuney receiving the award in Ghana, recently

The Marketing World Awards (MWA) recognizes outstanding performances by individuals and corporate bodies across the marketing communications industry in Africa that have delivered superior product values to the market and exhibited excellence in upholding concrete marketing strategies, display uniqueness and among offerings, convey clear message to its consumers and stand out from the competition will be rewarded and celebrated.

Folake is widely admired for her wit and intelligence which she brings to bear in her well over 25 years career in the world of marketing communications across various industries, having worked in different geographies globally.

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Fidelity Bank pledges continued support to customers

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L-R: Beneficiaries of the Fidelity Loyalty Scheme, Uchenna Benedict Anyamaele; Oniyeyone Honeybell Ogunye; Ogochukwu Ijeoma Ugwu; Victoria Adebukola Oloyede; Executive Director, Corporate Bank, Fidelity Bank Plc, Obaro Odeghe; President, Lagos Chamber of Commerce & Industry (LCCI), Babatunde Ruwase; and other recipients, Ofuremen Marvellous and Adewale Oluwasegun Adekunle, during the bank’s Special Day on Wednesday at the 2019 Lagos International Trade Fair.

Fidelity Bank Plc, one of the top six lenders in terms of total assets, loans and advances and customer deposits has said that it is committed to the long term expansion of the businesses of its customers whilst providing positive experiences at all its touch points to grow bottom line and gain competitive advantage in the marketplace.

Managing Director/CEO, Fidelity Bank Plc, Nnamdi Okonkwo made the disclosure Wednesday at the Fidelity Bank Special Day at the ongoing 2019 Lagos International Trade Fair. Okonkwo who was represented by the bank’s Executive Director, Corporate Bank, Obaro Odeghe said that the bank will leverage its proven expertise, and highly trained professionals to take customers’ businesses to the next levels of growth.

He noted that the bank’s success story is anchored on “improved service quality, innovative products and services tailored to meet the varying needs of our numerous customers which is beyond generic financial intermediation”.

“Our efforts aimed at aiding the diversification of the country’s monolithic economy and we have in this regards, continued to channel significant resources into the real sector, particularly in the area of can manufacturing, food and beverages and Independent Power Projects,” he said.

Okonkwo commended the Lagos Chamber of Commerce and Industry (LCCI), the organizers of the Fair, for a job well done while noting that the participation of numerous local and international companies from China, Japan, Ghana, India, European Union, Indonesia, Taiwan, Bangladesh, India, Cameroun, Benin Republic and Ethiopia mirrors the great potentials in the Nigerian economy.

Pointedly, the Bank chief noted that the Fair had continued to provide an avenue for various trade groups and professionals to tap into the myriads of business opportunities that exist.

The highpoint of the ceremony was the presentation of N500, 000 extra income to 5 Fidelity Personal Savings Scheme (FPSS) customers and N150, 000 school fees support to another 5 SWEETA account customers under the bank’s Loyalty Savings Reward Scheme. Some of the beneficiaries of the Fidelity Loyalty Scheme, Uchenna Benedict Anyamaele; Oniyeyone Honeybell Ogunye; Ogochukwu Ijeoma Ugwu; Victoria Adebukola Oloyede; Ofuremen Marvellous and Adewale Oluwasegun Adekunle.

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